Melbourne Startup Week 2016

HTML and CSS are the fundamental building blocks of the web. Whether you're a beginner who wants to get started in web development, a designer looking to hand-code their concepts, or a marketer who wants a little more control over their CMS, you'll need to know HTML and CSS to get the job done.

This session, designed for the beginner programmer, will assume no previous coding knowledge. We'll go over key coding terminology and principles, introduce languages like HTML and CSS—what their functions are, how they work together—and use that new knowledge to write our own code and develop our own simple site.

• Basics of the internet and how webpages work
• Syntax of HTML and CSS
• How to modify the code of existing websites
• Techniques to use at-home when stuck on code.

Learn about the mechanics gamification to attract, retain, engage and monetize customers & employees and how to apply it for competitive advantage.

Boundaries have blurred and in the 21st century all work is all play. People want to be engaged with a clear purpose, be creative and collaborative when solving problems and above all things have epic wins! Playing games is no longer what teenage boys do to overcome their growing pains. In fact, 60% of gamers are 18+ females who avidly share their experiences across communities of friends, real and virtual.

This masterclass will provide you with an overview about gamification and its mechanics and how to apply to enhance your business’ competitive advantage, better engage employees, increase web traffic and build differentiation. Learn how startups and established blue-chips were able to harness the power of games to build more profitable business models.

• The mechanics of gamification and how to apply them
• Debunking gamification myths
• The concept of “player-centre design”
• The psychology behind what keeps gamers ultra-motivated